Spotify Countdown Pages: Getting Your Fans Excited for Your Next Release

Spotify has introduced an exciting new feature to help artists build anticipation for upcoming albums or singles: Spotify Countdown Pages. These pages offer an innovative way to increase excitement for new music while enhancing fan engagement. With an integrated pre-save tool, Spotify provides not only an easy way to save songs but also offers numerous additional features that benefit users.

What Are Spotify Countdown Pages?

Countdown Pages are available for artists with over 5,000 active listeners in the past 28 days. They allow artists to give fans a preview of upcoming releases as soon as the album has been submitted to Spotify. Once the music is uploaded, artists can create these pages and notify their fans via email. By logging into Spotify for Artists, you can check the number of active listeners in the “Audience” section under “Active Audience.”

The Benefits of Pre-Saves

One standout feature of Countdown Pages is the ability for fans to pre-save upcoming albums or singles. Pre-saves are incredibly valuable; statistics show that nearly 70% of users who pre-save an album will stream it during the first week of release. The dynamic nature of Countdown Pages also allows artists to add additional content, such as singles, clips, and merchandise, further boosting engagement and the number of pre-saves.

Information and Interaction

Countdown Pages provide fans with essential details about upcoming releases, including the release date, tracklist, and possibly music previews. These details help fans get excited and prepare for the release. Once the release is live, fans who pre-saved it will receive a push notification. Additionally, top fans are informed when a new Countdown Page is created. It’s been shown that 80% of pre-save users listen to the release within the first week, underscoring the importance of this feature.

How to Create a Spotify Countdown Page

To create a Countdown Page, you need the album URI. The completed album must be submitted to Spotify via the standard DDEX process. It may take up to 72 hours for the album to appear in Spotify for Artists. After that, you can set up the Countdown Page by logging into Spotify for Artists, going to the “Music” section, selecting “Upcoming,” and choosing the desired version. You can then upload clips and tag your merchandise. Once reviewed, the Countdown Page can be published and shared on social media to encourage fans to pre-save the release.

Promotions Services

In addition to the features offered by Spotify Countdown Pages, you can also take advantage of our comprehensive promotion services to elevate your music. We offer playlist pitching, which helps place your tracks in curated playlists, boosting your reach. Check out our wide range of promotional products in our online shop to take your music career to the next level! For more tips on effectively promoting your productions, visit our blog.

With these tools and services, you can maximize the impact of your next release and keep your fans eagerly awaiting your new music.